XF3 Campaign Second Phase
May 28th 2009 23:10
From XFN:
School is out, summer is soon to be upon us and we know that you don't have anything better to do than to promote "The X-Files" SO, we are officially announcing the second phase of the "Believe in the Future" campaign! Why did it take us so long? Well, like Chris Carter, we also think good things come to those who wait, and wait, and wait some more.
The first phase was announced on May 1st and included a world wide postcard project in which fans from all over the globe began submitting post cards asking FOX to green-light a third "X-Files" feature film. Regional liaisons began collecting cards to forward to XFN's Los Angeles office for delivery to FOX in November. That part of the campaign is still ongoing.
The second phase will continue the worldwide post card project but in addition to this, we are asking for help from all "X-Files" fan vidders. During this phase, we are asking vidders to submit videos advertising interest for a third film in three ways. The first is based on the IWTB testimonials done by David and Gillian while promoting XF2. You can find a link to that here. The second is based on a specific Match.com advertisement. You may find a link to that one here. We suggest starting off that video with the completion of a third film and ending it with the first time you saw the "Believe in the Future" campaign on XFN. This will make sense when you watch the clip. If you have any questions on how to proceed with that one, let us know, we'd be glad to help. The third, is based on the famous "priceless" mastercard commercials. You may find an example for that here.
All videos need to be uploaded to YouTube so that the general YouTube population will be able to see them. The idea is to spread the word. XFN will be sending every video that is included in this phase 2 to FOX so we encourage all of you to submit videos. We will also be running a video contest where vidders can win "Believe in the Future" merchandise. Please include XF3 Army in title of your video, preferably before the title you give the video.
In addition to submitting videos for the "Believe in the Future" campaign, XFN is also hosting an IWTB week that will take place from July 18th through July 25th. During this week, we are calling on all fans to go out and purchase the single disk copy of IWTB on DVD or on iTunes and mail us a copy of your receipt. You may then keep the extra copy of the film or we will be organizing a donation to several charities that include soldiers overseas and retirement homes among others. More information on that will be released at a later date. The purpose of IWTB week is to spike the film's sales and send a message to FOX.
We have been humbled by the outpouring of support and the success thus far of the "Believe in the Future" campaign and we very much look forward to going the distance with you. Keep on believing.
The first phase was announced on May 1st and included a world wide postcard project in which fans from all over the globe began submitting post cards asking FOX to green-light a third "X-Files" feature film. Regional liaisons began collecting cards to forward to XFN's Los Angeles office for delivery to FOX in November. That part of the campaign is still ongoing.
The second phase will continue the worldwide post card project but in addition to this, we are asking for help from all "X-Files" fan vidders. During this phase, we are asking vidders to submit videos advertising interest for a third film in three ways. The first is based on the IWTB testimonials done by David and Gillian while promoting XF2. You can find a link to that here. The second is based on a specific Match.com advertisement. You may find a link to that one here. We suggest starting off that video with the completion of a third film and ending it with the first time you saw the "Believe in the Future" campaign on XFN. This will make sense when you watch the clip. If you have any questions on how to proceed with that one, let us know, we'd be glad to help. The third, is based on the famous "priceless" mastercard commercials. You may find an example for that here.
All videos need to be uploaded to YouTube so that the general YouTube population will be able to see them. The idea is to spread the word. XFN will be sending every video that is included in this phase 2 to FOX so we encourage all of you to submit videos. We will also be running a video contest where vidders can win "Believe in the Future" merchandise. Please include XF3 Army in title of your video, preferably before the title you give the video.
In addition to submitting videos for the "Believe in the Future" campaign, XFN is also hosting an IWTB week that will take place from July 18th through July 25th. During this week, we are calling on all fans to go out and purchase the single disk copy of IWTB on DVD or on iTunes and mail us a copy of your receipt. You may then keep the extra copy of the film or we will be organizing a donation to several charities that include soldiers overseas and retirement homes among others. More information on that will be released at a later date. The purpose of IWTB week is to spike the film's sales and send a message to FOX.
We have been humbled by the outpouring of support and the success thus far of the "Believe in the Future" campaign and we very much look forward to going the distance with you. Keep on believing.
Find out more about the campaign HERE.
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